Juicy is a vegan and vegetarian restaurant, located at the heart of Lisbon, with a clear mission in mind: to take care of the environment that surrounds us. Offering a guilt-free plant-based menu, this lively restaurant perfectly caters to the younger, health-conscious consumer and his (very) demanding tastebuds. A fun concept with a provocative tone of voice was thus born from a carefully thought-of strategy and fierce commitment to shine a neon light on the environment. Bursts of colour, tropical elements and yummy details set the tone for a unique and immersive dining experience. Plants never tasted this good.
PHOTOS: Catarina Inácio and Joana Duarte
Brand Audit & Strategy
Creative & Art Direction
Signage & Wayfinding
Print & Digital Design